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Social media consent form

Before-and-afters are the best marketing a studio has, and the fastest way to lose a client. Ask properly, once, and keep the answer.

Free, and no account needed to start. Send the link however you normally would: text, email, or a group chat. People fill it in on their phones. Sort the answers, search them, download them as a spreadsheet. 100 replies a month on the free plan.

Or download the printable PDF. Free, no email address, ready to print and pin up.

Already have your own version? Upload it and keep your wording.

The form people fill in, and the list you get back

This is the real form, not a screenshot of one, and it works. Below it is what you see as the answers come in.

Social media consent

15 questions · takes about 4 min

May we post photographs or video of you?
May we tag or name you?
May we post before and after images side by side?
For how long may we use them?
Signature
Sign above with your finger or mouse

By signing here I agree that this signature, and the answers submitted with it, are mine and have the same effect as a signature on paper.

All 16 questions

  1. Client's full name (required)
  2. Email address (required)
  3. Phone number
  4. Business name (required)
  5. Which treatment or service is this about? (required)
  6. May we post photographs or video of you? (required)
  7. Which platforms?
  8. May we tag or name you? (required)
  9. Your handle, if you would like to be tagged
  10. May we post before and after images side by side? (required)
  11. For how long may we use them? (required)
  12. I understand I can withdraw consent at any time and that posts will be removed, but that reposts or screenshots by others cannot be recalled (required)
  13. I understand no payment or discount is offered in exchange for this (required)
  14. I confirm I am 18 or over, or a parent or guardian consenting on behalf of a minor (required)
  15. Signature (required)
  16. Date signed (required)

You can reword any of these, or add your own, after you create it.

An example of what you see when answers come in, with three replies
24 Aug, 09:16Priyanka Duttp.dutt@example.com(213) 555-0186Ash & Ivory StudioBrow lamination and tintYes, but ask me each timeInstagramFirst name only, no tagYesThis post onlyYesYesYes2026-08-24
23 Aug, 15:38Gordon Achterbergg.achterberg@example.com(310) 555-0152Ash & Ivory StudioScalp micropigmentation, session two of threeYes, but face not shownInstagram, Our websiteNo name and no tagAfter onlyOne yearYesYesYes2026-08-23
23 Aug, 12:04Leila Faroukleila.f@example.com(213) 555-0139Ash & Ivory StudioBalayage and cut, full transformationYesInstagram, TikTok, Our websiteYes, tag my account@leilafaroukYesUntil I withdraw consentYesYesYes2026-08-23

Scroll sideways for the rest of the 16 answers, and press any heading to sort by it. In your own form you can search the answers as well, and download them as a spreadsheet at any time.

"Ask me each time" is the answer most clients actually want

A blanket yes and a flat no are the two options most consent forms offer, and a large share of clients sit between them: happy in principle, wanting to see the picture first. Offering it as an explicit third choice gets a much higher yes rate than forcing the binary, and it is honest about what will happen.

"Face not shown" is the fourth answer worth having. Plenty of people will let you post the result and not the face, and that is a usable post.

Platforms are not interchangeable

Consent for Instagram is not consent for TikTok, and neither is consent for paid advertising — where the same image reaches people the client did not choose. Listing the platforms separately, with paid advertising as its own line, is the difference between a record and an assumption.

Name the treatment, not just the client

Consent given for a colour transformation is not consent for a medical or intimate before-and-after, and a form that records only "consent to post" cannot tell the two apart six months later. Naming the service is what makes the record specific enough to rely on.

Withdrawal, stated honestly

You can take a post down. You cannot recall a screenshot or somebody else's repost. Saying so in the consent is both fairer and more protective than implying a deletion undoes everything — and clients who read it tend to trust the rest of the form more, not less.

The value is in being able to check the list

A studio posts several times a week and consents accumulate on paper faster than anybody files them. The person about to post is rarely the person who took the form.

Collected as a link, every answer lands in a spreadsheet — one row per client, one column per platform, with the term and the tagging preference beside it. That is checkable in ten seconds by whoever runs the account. If you already have a release your insurer or franchise requires, upload that PDF instead and the wording stays as it is.

A template, not legal advice

What a valid consent needs, and what extra applies where treatment images are involved, differs by jurisdiction and by profession. Check what applies to you before adopting any template.

Questions people ask

What should a social media consent form include?

The client's name and contact details, which treatment or service the consent covers, whether photographs may be posted at all and with what restrictions, which platforms including paid advertising as its own line, whether the client may be tagged or named, whether before and after images may be shown side by side, how long consent lasts, an honest statement about withdrawal and reposts, that no payment is offered, an age confirmation and a dated signature.

Do I need written consent to post a client's photo?

Verbal agreement is not a record, and the person about to post is often not the person who asked. Written consent naming the platforms and the treatment is what lets whoever runs the account check before publishing rather than remember.

Can a client withdraw social media consent?

Yes, and the form should say so plainly. It should also say what withdrawal cannot do: a post can be deleted, a screenshot or somebody else's repost cannot be recalled. Saying that up front is fairer and reads as more trustworthy, not less.

Should before-and-after photos have separate consent?

It is worth its own question. Some clients are happy for the result and not for the comparison, particularly where the before image shows a condition they would rather not be publicly associated with.

Is this social media consent form free?

Yes. Download the PDF with no account and no email address, or send the online version so the answers arrive as a list you can filter before you post.

Ready to send it out?

Every question above is already written. Make it a form, get your link, and send it. Reword anything first if your group asks it differently.

Free, no account needed to start, and the printable PDF stays one click away.

Already have your own version of this form?

You build nothing. Drop the PDF here, or photograph the printed copy, and the questions are read off it: no canvas, no dragging a box onto each field, no mapping step. The wording your organisation already approved stays exactly as it is, and you get a link that collects the answers back as a spreadsheet — and as the original document, filled in.

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